About the course
Getting potential customers to your website can be expensive. Whether your business uses SEO, Pay per Click ads, leaflet drops or print advertising bringing customers to your door costs money. If your website isn’t converting visitors into customers, then a significant portion of your advertising spend will be wasted.
During this course we will identify some of the main reasons why visitors leave websites and our top tips to ensure your website converts as many visitors as possible.
Attendees will have a clear knowledge of how to evaluate, test and analyse their website along with how website users interact with their site. By understanding these key principles, attendees will be armed with the knowledge that will see them able to make alterations to their website, analyse and test increased levels of conversions and ultimately end up with a website that has a higher conversion rate than the standard 1-2%.
